Vision, Mission, and Company Values


To become a reliable general insurance company with a strong foundation of prime integrity and customer satisfaction.


  • To establish ABDA as a competent and highly credible general insurance company.
  • To provide service excellence in order to fulfill customer satisfaction.
  • To develop professional and highly qualified workforce.
  • To prioritize sound financial performance and enhance optimal profit.

Company Values

  • Integrity

As an insurance company, ABDA emphasizes its commitment all times to conducting its businesses according to the Ethical Standards and Corporate Values.

  • Solid Teamwork

Optimizing productivity through strong teamwork supported by professionals and business-oriented workforce.


Through hard work and dedication, ABDA is able to respond to market opportunities and move ever forward.

  • Customer Oriented

Orientation on customer needs and commitment to providing the best insurance services and solutions.